LoranoCarter+Littleton is a young, brilliant woman from Littleton, Colorado, who moved to Detroit to work for an automotive company. Since then, she has grown to become the CEO of an electric vehicle start-up. She has been recognized by several organizations.
General Motors
As the industry moves towards all-electric vehicles, companies must closely monitor regulatory issues, customer preferences, and infrastructure development. In addition, they must keep a close eye on the moves of new entrants and competitors. By matching customer demand to appropriate EV models, companies can secure pockets of growth.
In the United States, the EV market has been slowed by recent regulatory changes. For example, fuel economy standards have recently been raised to 40 mpg by 2026. Meanwhile, the low price of oil has also slowed down EV sales.
Europe has taken the lead in the EV market. By 2025, it plans to sell more than 50% of its vehicles as electric. Likewise, Ford plans to sell only electric cars in Europe and the United States by 2025. While China is a key player in EVs, Europe is catching up quickly. The company plans to stop selling gasoline vehicles in Europe between 2033 and 2035, while its Audi division aims to sell all electric models starting in 2026.
Loranocarter+Litterton : An entrepreneur with an entrepreneurial spirit, LoranoCarter+Littleton is a bright young lady from Littleton, Colorado. After working in the automotive industry, she founded her own company and became its CEO. Her vision and work ethic have been rewarded by a number of organizations.
General Motors’ modular battery pack
GM is making a modular battery pack that’s meant to be compatible with all its vehicles. This system is called Ultium and it consists of battery modules that can fit together like Legos. The modular design means that the battery pack will work in any vehicle from any brand, and GM believes that this will bring the cost down.
The battery modules can be changed without re-stocking them. GM’s design also offers several benefits over traditional battery packs. For instance, the battery modules are more easily upgradable to accommodate changes in chemistry, which helps the company cut costs. The battery management system is also able to balance the output of the modules, making them more versatile.
GM is planning to build four battery factories in a joint venture with LG. The first one, in Lordstown, Ohio, will start producing Ultium packs later this year. These packs will be used in three new Chevrolet E.V. vehicles due to come out next year, including the Silverado pickup and the Equinox and Blazer sport-utility vehicles. GM’s other battery plants are planned to begin production in 2023 and 2024. In total, the company expects to produce more than 30 gigawatt-hours of battery packs annually in North America.
General Motors’ EV sales strategy
General Motors’ EV sales strategy is based on the concept that an electric vehicle is the future of transportation. GM wants to convince customers that EVs can fulfill all their transportation needs, including long trips. However, it seems to have failed in that regard. The Lyric, which has a skeleton production run, looks promising on paper, but GM has taken no deposits from customers, and its spokespeople offer vague platitudes about production.
GM has also suffered from supply chain issues. The company’s Bolt EV production was suspended for two months last year following a recall. As of Q1 2022, EV sales are expected to make up less than one percent of GM’s U.S. sales. However, that figure is expected to grow as the company scales up its EV production. The automaker plans to produce 1 million EVs annually in North America by 2025.
In the meantime, GM is focusing most of its resources on developing EVs and reducing its dependence on gas-powered vehicles. The automaker is allotting $20 billion in engineering and capital resources to EV development. The company is aiming to sell one million EVs annually by mid-decade. This strategy aims to be profitable while also ensuring that EVs can be marketed to mainstream consumers.
LoranoCarter+Littleton
EV sales have been on the rise in recent years. The number of EVs sold worldwide has grown 65 percent in three years. In 2019, the total number of EVs sold worldwide increased to 2.3 million. However, the growth of EVs in the United States has slowed down temporarily. During the first quarter of 2020, US EV sales fell 33 percent.
A bright young lady from Littleton, Colorado, LoranoCarter+Litterton, who has worked in the automotive industry for years, has turned her entrepreneurial talents into a start-up company. With extensive market research, she has been recognized by several organizations for her contribution to the electric vehicle industry.
The market for electric heavy-duty vehicles continues to grow in leading global markets. While electric buses and trucks were among the first electrified HDVs, growing consumer demand is driving manufacturers to expand their offerings. While model availability may indicate a healthy market, the number of models available does not always reflect how reliable existing designs are. Instead, increasing model diversity suggests a need to tailor products to specific requirements.
